Our white papers, books, and thesis are a great way to share knowledge and information about issues concerned with global business communications. These papers offer a clear perspective on our thinking and philosophies. They also offer insight into the kind of professional consulting G7 offers its clients. We hope you find these papers thought provoking and insightful. We also hope they provide different outlooks on communications that are not normally linked together. Finally, we always appreciate feedback from our readers.
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TOTAL BUSINESS COMMUNICATIONS
This paper has been written to address the three issues of communication, performance and specificity in Business English (BE). Business is about finding and creating markets, and providing products and services into that market to satisfy demand. As such, business is a dynamic set of activities that help .....
Due to globalization of the business world, more and more companies need to communicate in English to maintain their existing business and to win new business. Sometimes new business comes from...........
The overall focus of PBC training is to empower students to effectively conduct and win business anywhere in the world. This simple statement sets the stage for the goals, syllabus and curriculum offered by G7 English. PBC is focused on empowering students to produce results for themselves and their employers. As such ......
Over 85 percent of all the people in the world have a different language to English so most people don’t speak English as their primary language. So why do so many Koreans want to lean English? Is the need related to education; particularly the pursuit of higher education? If this is the case, where will the education take ....
English is the most common language of business used today. It is considered the primary cross-border lingua franca used by people engaged in trade and commerce all around the world. This does not make English any better than any other language, just more commonly used in more countries by more people than any......
As most of us have heard at some time in our lives "Art imitates Life". How true this can be. Some of the greatest works of art have been designed or inspired by some of the greatest moments in history. Normally when we are inspired to create or learn something new we usually have a purpose or a reason. If one were.....
This paper focuses on determining what type of company culture, or ‘global corporate attitude’ is required by globalizing companies to become influential players within the global marketplace. It is now considered essential that businesses establish a ‘global corporate attitude’ to become, and remain, major players in the global environment. The purpose in writing this paper is to focus the attention ....
One of the most important factors in global companies is the issue of effective staff training. Leading companies invest considerable resources into the developing of good training programs in an effort to build a highly qualified and more competent employee base. The diversity of training programs available these days so wide they are almost as diverse as the companies utilizing them. Most .....
These days Asia is a very exciting place to be doing business. With the record breaking growth of China, the aging societies of both Japan and Korea, the surging outsourcing market being devoured by India, and slowly but surely countries like Thailand and Vietnam, who recently became member of the WTO, will begin sneaking in to become prominent players on the global playing field. These are truly interesting times throughout Asia and it will be sometime before the dust has settled and we see who has come out on....
This thesis was written between March 2005 and March 2009. It is based on research conducted by Ian Kirkwood during his time in Korea working with Korean business students. It also reflects further research from Australia lecturing in business to students of seventeen different nationalities. It is more deductive .....
Send Ian an email (ian@g7english.com) and he will send you a complimentary copy of his thesis in pdf (1Mb) format.
BOOK: GO BEYOND LEARNING A LANGUAGE,
This book was written during 2007 and 2008. It is based on Ian Kirkwood's personal experiences in Korea where he was engaged as a language instructor for one of the largest Language Academies in Seoul. His role was to instruct Korean business people in effective communication skills, and his book reflects .....
Send Ian and email (ian@g7english.com) and he will send you a complimentary copy of his book in pdf (300Kb) format.
